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  • Writer's pictureWes Hazard

They know each other like that???

Elmer the bull (mascot of Elmer's Glue) and Elsie the cow (mascot of Borden's milk) are an official couple and have 4 children together. Back in 1947 the Borden company, a large conglomerate, started using casein, the protein in dairy milk and a byproduct of their dairy operations, as a main ingredient in their new glue product. Elmer had already appeared in ads as the husband of their long-established Elsie milk mascot so his use in marketing for the glue brand was a natural development.

My question here is what are these 2 cows cooking on the grill???

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